Corporate Reputation Management

Support organizations ' efforts in managing their reputation by providing the latest practices to measure reputation. The course is a real opportunity for a deeper understanding of how to measure reputation through the l

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Created by Ali Alshammari Last Updated 27/04/2023 01:12

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What you'll learn

  • Understand the mental image, its limbs and how it is formed.
  • Recognize the importance of the mental image and its consequences.
  • Identify the stages of building a mental image.
  • Identify strategies for building and supporting the mental image.
  • Acquire the skills of planning, management, maintenance and development of mental image.
  • Identify the obstacles and problems that distort the image of the institution and harm its reputation and how to address and overcome them.

Description

The mental image of the institution is one of the pillars of its success, because of its great importance in supporting the achievement of its mission, vision and strategic goals, protecting its reputation from accusations and rumors, and because of its role in increasing the satisfaction of the target audience, addressing its reactions, enhancing its demand for the institution's service or commodity products, and directing all cadres of the institution to contribute to the process of maintaining and developing its mental image locally, regionally and internationally.

Course Curriculum

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1 Lectures

00:00

الهيكل التنظيمي 3 Lectures

Instructor

11 Courses

1 Students

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Ali Alshammari

مستشار التدريب
Corporate training consultant
According to the training quality scale 10025 from the German Jordanian University
Professional trainer and PCT certified member of the Canadian world Center FA NCOVERCGC
Certified trainer from the International Academy for training and consulting G.A.T.C Britain
Certified trainer from the International Academy for training and consulting I.A.T.C America
Trainer in corporate strategic planning and media marketing / German board
A training expert from the Arab International Academy for training and development
Certified trainer in personal planning from the Arab International Academy for training and development
Certified trainer from Oxford OATC Academy
Certified trainer in political empowerment from the Hivos Institute Netherlands
Expert in corporate strategic planning according to the SPT system
Certified trainer from the global development ambassadors Academy
An expert in training bags from the Arab International Academy for training and development
Professional doctorate in modern media
Diplomatic adviser of the national profile organization
Diplomatic adviser of the British International Foundation
Certified trainer from the International Center for professional training ICPT-Turkey